India’s AI startup ecosystem is booming, with innovative companies leveraging artificial intelligence to transform various industries. From conversational AI and generative content creation to low-code development and large language models (LLMs), these startups are attracting significant investments and backing from top venture capitalists. This blog post delves into the top 10 AI startups in India, detailing their offerings, funding, and impact on the AI landscape.
TL;DR: Top 10 AI Startups in India
- Observe.AI – AI-powered contact center analytics optimizing customer service.
- Pixis – AI-driven marketing automation optimizing ad performance.
- Ola Krutrim – India’s homegrown AI-powered LLM.
- InVideo – AI-powered video creation and editing platform.
- Sarvam AI – AI-powered LLMs tailored for Indian enterprises.
- Avaamo AI – AI-driven enterprise conversational automation.
- Rephrase AI – AI-powered personalized video creation.
- MURFAI – AI-driven industrial automation for manufacturing.
- Senseforth – AI-powered chatbots for automated customer interactions.
- DhiWise – AI-driven low-code platform for developers.
(Source: Inc42’s Indian GenAI Startup Tracker)
1. Observe.AI
Total Funding: $214M
Investors: Zoom, Y Combinator, Menlo Ventures
Offerings:
Observe.AI specializes in AI-powered contact center solutions that enhance customer interactions. Their technology uses conversational AI and natural language processing (NLP) to analyze call center conversations, providing real-time coaching for agents, sentiment analysis, and automation-driven insights to improve customer satisfaction.
TL;DR: AI-driven contact center analytics optimizing customer service.
2. Pixis
Total Funding: $209M
Investors: SoftBank Vision Fund, General Atlantic
Offerings:
Pixis provides AI-powered marketing automation solutions. Their codeless AI infrastructure helps brands optimize ad performance through predictive analytics and AI-driven creative generation, ensuring better campaign results with minimal human intervention.
TL;DR: AI-driven marketing automation optimizing ad performance.
3. Ola Krutrim
Total Funding: $74M
Focus: Large Language Models (LLMs)
Offerings:
Ola Krutrim, founded by Bhavish Aggarwal, focuses on building India’s first homegrown LLM. The company aims to create AI models trained on Indian data to power applications across sectors, making AI more accessible for businesses and developers.
TL;DR: India’s homegrown AI-powered LLM.
4. InVideo
Total Funding: $52.5M
Investors: Peak XV Partners, Tiger Global
Offerings:
InVideo is a leading AI-powered video creation platform that enables users to generate high-quality videos with minimal effort. Its intuitive AI-powered editing tools allow marketers, content creators, and businesses to streamline video production.
TL;DR: AI-powered video creation and editing platform.
5. Sarvam AI
Total Funding: $41M
Investors: Khosla Ventures
Offerings:
Sarvam AI focuses on developing large-scale LLMs for Indian businesses. Their mission is to build AI tools that cater specifically to the Indian market, offering voice and text-based solutions for enterprises.
TL;DR: AI-powered LLMs tailored for Indian enterprises.
6. Avaamo AI
Total Funding: $30.5M
Investors: Intel Capital
Offerings:
Avaamo provides conversational AI solutions for enterprises. Their AI-driven chatbot platform is designed for healthcare, finance, and customer service industries, enhancing automation and engagement.
TL;DR: AI-driven enterprise conversational automation.
7. Rephrase AI
Total Funding: $12.2M
Focus: AI Video Generation
Offerings:
Rephrase AI uses deep learning to generate AI-powered video content. Their technology enables businesses to create personalized video messages, making marketing and communication more engaging and scalable.
TL;DR: AI-powered personalized video creation.
8. MURFAI
Total Funding: $11.5M
Investors: Matrix Partners
Offerings:
MURFAI is focused on AI-driven industrial automation. Their solutions help manufacturing companies enhance productivity, quality control, and predictive maintenance through AI-powered insights.
TL;DR: AI-driven industrial automation for manufacturing.
9. Senseforth
Total Funding: $16M
Focus: AI Chatbots
Offerings:
Senseforth develops AI-powered chatbot solutions that automate customer interactions for banks, e-commerce, and enterprises. Their chatbots enable businesses to scale customer support and improve user experience.
TL;DR: AI-powered chatbots for automated customer interactions.
10. DhiWise
Total Funding: $9.5M
Investors: Accel
Offerings:
DhiWise provides an AI-driven low-code development platform that helps developers automate code generation, reducing development time and improving productivity.
TL;DR: AI-driven low-code platform for developers.
Takeaway
India’s AI startup ecosystem is growing rapidly, with companies developing groundbreaking AI solutions across industries. From enhancing customer service with AI-powered analytics to revolutionizing content creation and industrial automation, these startups are shaping the future of AI in India.
